human-centred design.
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Information Design

How to Create Great Things

A collection of Infographics.

Role: Visual Designer, Illustrator, Data Visualisation, User Research and Prototyping.

Duration: 10 weeks

Overview: We were tasked to create digestible infographics based on seven in-depth articles about Service Design. With each infographic we created, we user tested and prototyped it with random people, and made reiterations based on the feedback received. Finally, we compiled all of our infographics into a book, titled: How to Create Great Things (from a Service Design perspective!)

 
 
 
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Prototypes + Testing

An integral part to our design process.

We tested our infographics with random people ranging from college students, to pharmacists, security guards, and more. Through co-creation and human-centred design, we were able to ensure that our infographics effectively communicated the information.

Right: My group partner and I interviewing two college students at a coffeeshop to test our infographics.

 
 

Everyone interprets information, icons, and colours differently.

For us, the goal was for the viewers to relay the information back to us perfectly, from when they first lay their eyes on it.

 
 
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A Snippet

The following spreads are of Chapter 2 of our book, Where do great ideas come from? This is an example of how we laid our book out:

1. Clara’s individual infographic

2. My individual infographic

3. Our combined infographic

 
 

My group partner’s individual work, interview methods used + feedback from testing.

My individual work, interview (testing) methods used + feedback from testing.

 

Our combined infographic: the final iteration. This spread also features a brief profile of our interviewees, the interview methods used (which is the testing of our prototype infographics), as well as the feedback we received.

 
 
 

Check out the other infographics:

 
 

Want to see more?

Take a look at the digital copy of the book here!

 

Reflections + Takeaways

As a designer, you might think your design is already perfect (i.e. the most effective and comprehensive). But might not be understood the same way to the readers. It is the most rewarding when you look back at your final iteration and realise that what you had thought was the perfect design, turned out to be even greater after co-creating it with people.